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零售業(yè)漸入“全渠道”時(shí)代.

2017/08/13 19:54:41 編輯： 瀏覽次數(shù)：308 移動(dòng)端

　　The adjective omnichannel is used to rer to "a type of retail which integrates the different methods of shopping available to consumers", e.g. online, in a physical shop, or by phone.

　　Omnichannel(全渠道的)是形容詞，指“一種綜合了多種顧客購(gòu)物手段的零售形式”，如網(wǎng)絡(luò)、實(shí)體店、電話零售。

　　The word comes from the combination of omni- ('all') and channel. A similar term with a different meaning is multichannel, which rers to something that 'employs or possesses many television or communications channels.

　　該詞由omni-(意為“所有、全部”)和channel(渠道)合并而成。"multichannel"與之類似，但意思不同，這個(gè)術(shù)語(yǔ)是指“運(yùn)用或占有多種不同的電視或通信渠道”。

　　For example:

　　80 percent of sales for omnichannel retailers happen in the offline world.

　　全渠道零售商8成的銷售額是在線下世界完成的。

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