India’s national postal service is to deliver holy water from the River Ganges through the mail.
據(jù)悉,印度郵局開(kāi)始正式提供恒河水快遞業(yè)務(wù)。
The water, known as Gangajal, will be bottled at two spots along the river - its source at Gangotri and the popular pilgrim town of Rishikesh - and sold in all post offices across the country, the Zee News website reports. Customers can also choose to have it delivered straight to their front doors. Government-run India Post says people can place orders for the water online. Those who opt for bottles from Rishikesh will pay 15 rupees ($0.22) for 200ml, while Gangotri’s water is on sale at 25 rupees for the same size.
據(jù)印度Zee新聞網(wǎng)報(bào)道,這些被稱為“Gangajal”的恒河水,將在恒河的兩個(gè)地點(diǎn)灌裝——一是恒河發(fā)源地Gangotri,二是恒河邊的圣城Rishikesh——并將在全國(guó)所有郵局出售。顧客也可以選擇將恒河水直接快遞到家門口。印度國(guó)營(yíng)郵局表示,人們還可以在網(wǎng)上下訂單。一瓶200毫升的Rishikesh恒河水,售價(jià)15盧比(0.22美元);而同樣200毫升的Gangotri恒河水則售價(jià)25盧比。
The river is scared to Hindus who worship it as "Mother Ganges", but it has also become badly polluted with industrial waste, sewage and dead bodies. Prime Minister Narendra Modi has promised a huge clean-up operation, but India’s environment watchdog said in January that little had changed so far.
恒河是印度的母親河,被印度人頂禮膜拜。然而,由于工業(yè)垃圾、城市污水以及死尸的大量泛濫,恒河已經(jīng)被嚴(yán)重污染。印度總理莫迪上任后發(fā)起了一項(xiàng)“大清理運(yùn)動(dòng)”,不過(guò)據(jù)環(huán)境部門在1月份透露,迄今為止效果甚微。
Small businesses operating close to the river point out they’ve been bottling and selling its water locally for years, but admit that the post office’s plan is enormous by comparison. Businessman Subrata Khan says that initially his company filtered the water to make it "crystal clear", but that led to a dip in sales. "We understood that people were failing to relate with clean Gangajal," he tells The Times of India website. "So we stopped filtering it and it worked wonders."
靠近恒河邊的一些小作坊表示,他們已經(jīng)灌裝、出售恒河水多年了,不過(guò),相比之下,郵局的這個(gè)計(jì)劃是頗具野心的。生意人Subrata Khan透露,最初,他的公司將恒河水過(guò)濾,使其看起來(lái)“清澈透明”,然而銷量卻開(kāi)始下滑。“我們意識(shí)到,當(dāng)?shù)厝藢?duì)清澈的恒河水并不買賬,所以我們停止了過(guò)濾,原生態(tài)的恒河水反而大受歡迎?!?/p>
Amy GUO 經(jīng)驗(yàn): 17年 案例:4539 擅長(zhǎng):美國(guó),澳洲,亞洲,歐洲
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