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GMAT作文機(jī)經(jīng)整理:High sales, decreasing profit margin, coffee cafe.

2017/08/10 14:21:10 編輯: 瀏覽次數(shù):285 移動(dòng)端

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  【原始】

  我的作文是,一個(gè)雜貨店(咖啡店?忘記了反正是一個(gè)G什么的名詞)的銷售額這幾年一直在增長(zhǎng),但是利潤(rùn)卻一直在下降。他們這個(gè)雜貨店的顧客都是一些WEALTHY CUSTOMER,他們享受這個(gè)雜貨店經(jīng)歷還有他們昂貴的東西吧。然后這個(gè)店為了增加利潤(rùn)覺(jué)得通過(guò)降低COST,途徑是解雇10個(gè)員工在EACH STORES 另外取消一些昂貴的展示品+取消送免費(fèi)小樣。然后這樣的降低COST,會(huì)使得STORES的POPULARITY FEATURES受到影響,然后為了OFFSET這個(gè),這個(gè)G決定和一個(gè)CAFE的連鎖合作開(kāi)SMALL CAFE COUNTER。調(diào)查顯示這個(gè)CAFE的主要服務(wù)對(duì)象也是WEALTHY CUSTOMER。所以這樣可以使得利潤(rùn)增長(zhǎng)。

  【考古】

  a local chain Greentree Grocers has been experiencing high sales volume but decreasing profit margin. Its customers are wealthy people looking for gourmet food and luxury shopping experience, so it must cut costs without hurting the customers&apos shopping experience. So it plans to layoff 10 employees per store and eliminate expensive displays and free samples. In addition, it will partner with Cabaree Coffee Cafe to have a coffee shop in each store. This is supported by a recent survey that the Grocers and the Cafe attract similar types of customers. The conclusion is that Greentree Grocers will experience high sales volume as well as high profit margin.

  【參考思路】

  1 assumption is questionable:裁員,減少expensive display and free samples 可能影響用戶體驗(yàn)

  2 沒(méi)有數(shù)據(jù)顯示,開(kāi)咖啡店增加的收入能彌補(bǔ)裝修等cost

  3 survey報(bào)告不具體,不能直接用于GC。

  以上就是關(guān)于High sales, decreasing profit margin, coffee cafe的GMAT作文機(jī)經(jīng)的全部?jī)?nèi)容,分享給大家,希望對(duì)大家有所幫助,最后祝大家都能考出好成績(jī)。

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